The secular and socialist act of DC Books witnessed toddlers being initiated into the world of letters and knowledge in the Vidyarambham ceremony. The divine ceremony was inaugurated by noted writer Manoj Kuroor. The ceremony was held at the Saraswati Mandapam at DC Books.
The sand brought from Thiroor Thunjan parambu was used for this. The parents were also given an opportunity to write in the sand. The toddlers were very energetic and excited to start their journey of knowledge. The reception and participation received from the crowd was overwhelming. All the kids returned home with the gifts offered by DC Books.