Trade has brought the nations together. Globalization has brought that world countries together and the business has flourished due to this. Not only t benefited financially but also in the exchange of culture and traditions.
The trade did not start recently it dates back to centuries.
‘Vyapar Shastra’ provides a fascinating insight into vyapar in the ancient past and global present, gives an engaging account of the history of business, in India.
Ranging from the local kiranawalla to urban businessmen heading conglomerates, it details the lives of business people across the social spectrum and how they drive India’s economy.
Loaded with beautiful illustrations, the text covers a range of business models – from the mela to the mall; from the village haat to the hypermarket; and from the trusted city bazaars to novel e-commerce setups